Protection des marques
Counterfeit branded products today represent an astonishing 10% of total world trade. A veritable curse for more and more industries: luxury goods, pharmaceutics, auto spares, cosmetics, toys, audiovisual equipment, and many others. The problem implies substantial financial losses for legal manufacturers and of course damages their brand image. In some cases it even represents real risks for the consumer. Hologram. Industries can help manufacturers combat all forms of illicit trade, from product copying or substitution to parallel trade of authentic goods.
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